New study suggests that SEO has a better ROI than PPC

SEO is not necessarily “better” than PPC, or vice versa. In fact, they both have their strengths and should compliment each other more-so than be a choice between the two. Many business run both, as they should. However, have you considered which of the...

Microsoft aggressively promoting Bing over Google

Microsoft has developed a new site, bingiton.com. They site reads that “Bing It On is a side-by-side Bing versus Google search-off challenge. 5 rounds, one winner.” The intention of the site is to allow a visitor to enter a search term. The site then...

Whitehat SEO

Who said white hat SEO cannot bring quick results?  Below is one of SEO National’s more recent clients.  We’ll respect the client’s privacy and not reveal who they are.  We can tell you though that their business works in the telecommunications...

Google “Ranking Documents”

Wondering why Google is slower in showing your website at the top of search engine rankings, even if immediate gains are warranted.  A while back, Google received patent approval on a mechanism called “Ranking Documents.”  It is believed that since this...

Early holiday season preparation

It’s never to early to start thinking about the holiday season, especially when you have an e-commerce store. Even those clients of ours that do not necessarily run an e-commerce based business can still benefit from preparing for the end of the year. E-commerce...

Google to acquire Wildfire

The internet is buzzing that Google recently announced that it will acquire Wildfire, a site dedicated to integrating and deploying multi-channel social network campaigns. Their site allows you to maintain campaigns across Twitter, Facebook and more. The full details...
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