SEO Tips
and internet marketing news
How to Repurpose Content
Blog marketing is an effective promotional tool, but you can’t rely on blogs alone to promote your products. No matter how useful blogs are, they have a limited reach and won’t find their way to all members of your target audience. Also, most people spend less than a...
How to Win Google’s Heart
Many digital marketers do research and create well-written, relevant content, expecting that it will create vast improvements for their company’s SEO rankings on Google. When content doesn’t do as well as expected, these same marketers find themselves scratching their...
Developing a Winning Content Strategy
Developing your content marketing strategy is more than just throwing together words for blogs, tweets, and web pages. Instead of haphazardly throwing together your content, it’s important that each piece you create has a purpose to it. Doing so requires some...
7 Reasons to Guest Blog
You can spread the message of your brand and win the trust of your target audience when you start contributing content to other blogs related to your niche market. Guest blogging is a proven online marketing strategy you can use to drive customers to your company....
4 Tools for Creating Quality Infographics
Infographics are invaluable when it comes to spicing up your content. Statistics and other data can be hard to digest in written form, so it’s crucial to know how to present that information in a way that’s easier to understand. Infographics provide the solution to...
You Can’t Buy a Lamborghini at a Kia Dealership
Nothing wrong with Kia's, but you can't buy a Lamborghini at their dealerships. You've heard the saying, "You get what you pay for." And that definitely applies to SEO. We don't have a client leave us too often. In fact, we still have our first half a dozen'ish...
4 Tips for Credible Content
Search engines are the most-used tools for finding content for infographics, blog posts, and research papers. However, while the internet is full of interesting facts and statistics, it’s important that the content you’re using comes from a credible source. When you...
Back-to-School Marketing Ideas
Most consumers do their back-to-school shopping at least a couple of weeks before the actual start of school. This means that retailers should be ready with their back-to-school marketing campaign several weeks before that. Retailers can use a number of different...
Guest Blogging Tips
Business success does not come overnight. You have to work long and hard to earn the trust of your customers. Creating content is one way to develop rapport with clients and potential clients. The challenge is getting the content in front of your target audience. One...
Which Domain Extension Should I Choose?
Picking the right domain name for your business is a big decision. Your domain name is the foundation of your online identity and is something you will carry with you for a long time. As if choosing the right domain name isn’t difficult enough, you will also need to...
Why Infographics Matter
Infographics are good at engaging people because they provide more information than graphics and are more visually appealing than plain old information. Infographics illustrate information in a very clear, pithy format. They can show in one glance what it would take...
Infographic Layouts: Do’s and Don’ts
Infographics have become a valuable tool in marketing. They are a visually compelling medium that allows marketers to transform otherwise dry information into an engaging graphic. Infographics improve cognition by mobilizing graphics that enhance the visual system’s...
Increase Sales on the Fourth of July
With the Fourth of July approaching, people have an excuse to break from their normal activities. They can unwind with family members and friends while barbecuing, playing ball games, and watching the fireworks. The Fourth also marks one of the busiest shopping times...
Create Better Videos for Your Website
Video is a powerful medium, serving as a proving ground for your promotional campaigns. It can influence ideas and help your business drive a satisfying relationship between your brand and your audience. Videos can be one of the most versatile tactics of content...
How to Use Photoshop for Creating Online Content [infographic]
Google along with other search engines put many scores on your content. That’s why SEO tools and techniques focus on creating contents that are fresh and will be shared organically through many internet platforms. A website with effective content tends to be favoured...