SEO Tips
and internet marketing news
When do you “need” SEO? 35 experts tell you.
Search engine optimization—is it a nice option for some businesses or an absolute necessity for every company? And if it’s truly needed, at what point is it vital? From the beginning? Once a business starts to gain traction? Or only when a company wants to grow, or...
Two Problems With SEO Packages
If you needed life-saving surgery, would you ask your doctor about cheaper alternatives, or would you proceed with the option that gave you the best odds? Most people would probably choose the latter if they could. Why wouldn't you do the same to give your website its...
How To Choose A Good SEO Company?
Search engine optimization agencies specialize in increasing your company’s online visibility. But with a crowded field of SEO agencies to choose between, how do you know which one is right for you? We asked a panel of SEO experts to share helpful advice on vetting...
Is Content Really King in SEO?
If you’ve just spent hours perfecting a blog or poring over the content of a webpage, you may wonder if your time was well spent. Of course content matters in SEO, but how much? “Content is king” has long been a buzz-phrase in the SEO industry, but not everybody lines...
Are SEO Companies Worth It?
If you’re trying to get found more easily online, search engine optimization is critical, but should you try to execute it in-house or outsource it to an SEO company? We asked professionals with experience in the digital marketing industry to weigh in on the debate....
6 Ways (With Examples) to Drive Visual Marketing With Interactive Content
You must have heard the saying: a picture is worth a thousand words. Well, we are about to go beyond pictures by diving into visual marketing with interactive content. Visual marketing should be a key piece of your marketing strategies and we have got some solid...
What makes a good SEO company?
Search engine optimization is critical for increasing website rankings, drawing in traffic, and making money. There are plenty of SEO companies out there, and many will promise the moon. But how do you find one that will not just promise but deliver impressive results...
Internet Marketing: 17+ Advantages and Disadvantages Of It
There are two-sides to everything—including internet marketing. We asked professionals to share their thoughts about the good and bad of internet marketing for both consumers and businesses. Read their opinions below. John Parkman, U.S. Marine veteran and American...
Best Search Engine Alternatives to Google
Google has become a household name, but it’s far from the only viable search engine. Are there better options? What about privacy concerns. Will Google ever fail? We asked internet marketers to share their favorite search engine alternatives to Google.Annastasia...
Why Not Selling Could Become Your Biggest Source Of Sales
When people are proactively looking for your type of product or service, you already know their intent is to buy. But will it be from you? That's precisely why sharing your expertise without expecting anything in return could grow your business. With the combination...
SEO is a long game
Do you want to increase your website traffic by up to 1,200%? What does that mean in dollars? Let’s do the math. This screenshot is a real client showing that in one year of SEO their traffic went from an average of 10 visitors a day to 150. The biggest chunk (85% of...
How Do SEO Companies Build Backlinks? We asked 28 of them.
Backlinks are incoming links to one website from another. A website with a lot of good backlinks usually outranks their competition on all major search engines. There are a variety of ways to build backlinks—but some are more ethical, efficient, and effective than...
Best Tools for SEO? Here are 20 Suggestions
Search engine optimization—either for your own business or your clients’—takes ongoing effort and innovation if you want to stand out in a crowded online universe. Fortunately, even though competition has stiffened with the expanding influence of the internet, a...
Seven More SEO Myths To Let Go Of
It can be nearly impossible for a beginner to tell what will work and what won't when it comes to SEO strategies. If you've decided that you need SEO but aren't quite ready to hire a good SEO company, it might be better to stay the course than to veer into the...
What is the Difference Between SEO and Online Reputation Management Strategies?
In today’s digital-heavy world, the line between search engine optimization and online reputation management can often grow fuzzy. Search Engine Optimization ("SEO") and Online Reputation Management ("ORM") both involve outranking websites or suppressing the...