SEO Tips
and internet marketing news
National Computer Security Day
Today marks the annual National Computer Security Day. This day provides businesses and households a reminder to change passwords, check their computer settings, delete unnecessary files, and confirm the overall security of their various technologies and devices. With...
Google Plus and Youtube
Gone are the days of commenting anonymously on Youtube. As a Google owned property, Youtube now requires a Google+ account to make a comment. You used to be able to post video comments using your Youtube username. This name was often an alias and completely unrelated...
Image Mismatch Warnings in Google Webmaster Tools
Google will now be alerting webmasters if there is a manual action taken against their website because of "image mismatch" issues. Google explains this notification on their help archives. The page states the following. If you see this message on the Manual Actions...
Protecting Rankings Means as Much as Getting New Ones
Whether you are an SEO company or a client, we all want to see website's rankings, traffic and, most importantly, revenue increase. What do you do when you've reached the top of the top? We explain the importance of why maintaining rankings is as important, if not...
New Branding
Have you noticed anything different lately? We're proud to announce we recently completed an entirely new rebranding of SEO National. This includes a new logo, new website, and more. The new website provides free resources to clients and readers, as well as the latest...
Hashtags in Google search results
Search and social media now have another feature in common. Over the last quarter Google started returning hashtag related content from Google Plus within regular search results. Depending on how you have your security settings configured on your profile, any posts or...
Why You Should Avoid Knee-Jerk Reactions to Rankings
Whether you are an SEO company or a client, avoiding knee-jerk reactions to ranking changes is crucial to long-term success. Especially when it comes to search engines other than Google. While a random change in rankings on Google is obviously something to pay...
Google Hummingbird and Social Media
Google's latest algorithm update is called "Hummingbird." They sure have a fixation for animals, don't they? The latest algorithm is aimed at understanding the context of a search on Google as a whole. This is a big change from Google trying to render results on...
Google’s “Project Shield”
You either love Google or you hate them. They recently released "Project Shield." This tool is offered to non-profits. The assumed value in this tool is it helps website uptime for activists if someone tries to pull down their website with a DDoS attack. At face...
Google Banner Ads
Have you heard the rumors about Google allowing large banner ads for certain advertisers? Well, at this point they're not so much rumors. According to various blogs, Google is experimenting with large banner advertising with at least 30 advertisers. All despite the...
Google’s history
Oh, how quickly Google has evolved. See their company history here.
What types of backlinks to you build?
The days of pumping out links just to get a lot of backlinks are long gone. You need an SEO agency that will carefully submit your backlinks to quality controlled resources. You need a marketing company that submits links based on a plan, not a shotgun approach. In...
Google+ Adds Embedded Post Feature
It looks like Google is jumping on the bandwagon of one particular social media feature. You can now embed specific posts from a Google+ page onto a website. What originated as a feature on twitter was recently picked up by Facebook as well. A short time later, Google...
Google Loves Brands
nofolDoes Google love brands? Many in the industry seem to imply that it is a resounding "yes." It's hard to disagree with many of their arguments as to why. This theory is magnified by Google's algorithm changes over the last year. We often remind clients that...
Google Hummingbird Algorithm Update
Google announced an overhaul to their search algorithm called "Hummingbird." They haven't fully clarified what the algorithm update entails, but the general consensus in the industry is that it focuses on more immediate results based on long-tail searches. For...