SEO Tips
and internet marketing news
Can PPC Help SEO?
No, PPC doesn’t help your SEO – at least not in a true sense. The problem is people associate PPC results with organic search potential, which often leads to unmet expectations. To give you an example, some marketers falsely believe that a high PPC click-through rate...
How has COVID changed your holiday marketing strategies?
This past year changed the way we live and work. As a result, many business owners were forced to re-invent their marketing plans for the holiday season to accommodate shifts in consumer habits. Read on to see how businesses in a variety of different retail markets...
Tips to streamline SEO content writing to balance quality and quantity
In the process of generating content to drive up search engine rankings, many SEO companies encounter roadblocks. Balancing the need to create relevant, quality content with the necessity of generating enough unique content can be challenging. Knowing which is more...
Six Ways To Help Your SEO Partner Maximize Your Wins
You have a great product. Now how do you let potential customers know that without having to shell out for paid ads? Search engine optimization (SEO) is a tried-and-true solution for engaging target audiences by showing up higher on search engines. You do this by...
Negative Impact of Amazon Affiliate Pages on SEO
Client added a bunch of Amazon affiliate links to their site, but... they didn't give me the heads up. They were hoping to add additional passive income by sending people OFF of their website (stealing sales from their core product). Instead, then new pages had thin...
Who does NOT use Google? What alternative search engine do you use and why?
According to a statista.com report from July 2020, Google maintains nearly 87% of the market share. That’s one giant piece of the search engine pie! But what about users who make up the other 13%? You can get insights from a few of them in this article. Read on to...
How Long Does SEO Take And Why?
“Good things come to those who wait.” You probably didn’t like that adage shouted to you on those long road trips you took as a kid. As an adult trying to grow a business, you probably like it even less. You’ve invested time and money in your business and can’t wait...
Why is WordPress Best for SEO?
There are plenty of website platforms out there. Each has its strengths and weaknesses, but many people will tell you that when it comes to SEO, Wordpress rules the day. Read on to find out why.Robin Young is the CEO and founder of Fitness Savvy. As a freelance...
Common reasons Google “hates” websites
Does Google ever feel like the popular kid at school that everyone wants to be friends with? Or that magnetic teacher that students are falling all over themselves to impress? Sometimes, Google seems eerily human, and if he/she doesn’t rank you high, it can get...
If you could change/add something on search engines, what would it be? Why?
It’s hard to imagine life without search engines. Where would we be if we couldn’t check our stocks with a few keystrokes, pull up a recipe for dinner, or order that new pair of shoes in a matter of minutes? But even the best things in life can be improved. We asked a...
How To Make Your Press Releases And Blog Posts More Relevant For SEO
Sushi is not sashimi. A remix is not a cover. A symphony is not an orchestra. Press releases are not blogs. Don’t let life’s little distinctions mess you up. Otherwise, you could end up with a raw slice of salmon when you really just wanted a California roll. Or,...
SEO’s, what is the single best actionable SEO tip that you can offer to the world?
Every entity with an online presence wants a page 1 ranking, and there’s plenty of information out there to help you achieve it—so much, in fact, that it can be totally overwhelming. In the interest of helping you prioritize, we asked SEOs to narrow things down a bit....
Three Reasons You Should Stop Freaking Out Every Time Google Updates Its Algorithm
Every time Google pushes out an update to its search engine algorithm, which is a lot, your rankings can fluctuate — sometimes for the better, sometimes sending you into a panic. This is understandable, considering that Google dominates the search engine landscape,...
What do you predict will be crucial SEO strategies to adopt in 2021?
With search engine algorithms and bots getting smarter every year, it is essential to change out the tools in your toolbox if you want to achieve high rankings. We asked our SEO experts where they thought the trends would lead successful companies in the coming year....
9 SEO Trends to Watch for in 2021 and Mistakes to Avoid
Time flies. Well, except 2020. That took forever. With 2021 underway, let’s dig into trends shaping the search engine optimization ("SEO") landscape, since SEO best practices change every year… or do they? Spoiler alert: Not really. With so much content published...