SEO Tips
and internet marketing news
How Online Reputation Management Influences Your SEO
Even when an SEO company does everything required to improve your site’s search engine rankings, there are outside factors that can hurt the efforts. One major factor that impacts the work of an SEO company is your online reputation. An SEO agency may write the...
Use Design to Improve Conversion Rates
There is more to a website's design than aesthetics. Design not only makes a site visually pleasing but it also converts site visitors into customers. The conversion process depends largely on the effectiveness of the website design. The following are some ideas for...
Embracing Google’s Algorithm Changes
Many people grow uneasy and even panic every time Google changes its algorithms. Google rolls out algorithm updates to keep progressing. In fact, one reason it is the number one search engine is that it is constantly improving and changing for the better. SEO...
10 Effective Ways to Boost Organic Traffic [infographic]
In order for your website to get into the top of the list of search engine’s search result, you need to know how to optimize your website. You also need to find effective ways to boost your organic traffic. Some of the things you must do are to optimize your website...
Do This Before Outsourcing Your SEO
Search engine optimization can be a consuming pursuit. While it helps you improve search engine rankings and sales, it can monopolize your time, leaving you short as you try to attend to other aspects of your company. If you find yourself in this position, consider...
Are You a Workaholic? Try These Tips and Work Less
Workaholics Day is celebrated on July 5. You can find workaholics everywhere—including in SEO and internet marketing fields. In these industries, there is always more work to do, making it difficult to step away. Many leaders in the field work tirelessly to improve...
Avoid These Common SEO Mistakes
Search engine optimization, or SEO, works effectively for many different industries and businesses. It is a powerful tool in marketing and communicating and plays an important role in making your website accessible to search engines and users alike. Businesses use SEO...
How SEO Helps Businesses [infographic]
One of the most important strategies, in order to be successful in internet marketing, is to use SEO on your business. It helps the business get more visitors on their websites by bringing it at the top of major search engine’s search results. SEO also improves...
Maximizing Social Media Optimization
While the debate is still out, some consider social media optimization, or SMO, as an essential factor in search engine rankings. There are two main search entities that social media needs to optimize for: Google search and the internal search engine of a particular...
How to Optimize Meta Descriptions
Meta description refers to the HTML attributes that give a brief but clear explanation of a web page’s contents. Users see this explanation beneath title that is listed in the results of a search engine query. A meta description helps the searcher decide whether or...
Summer Trends for SEO
Everyone loves summer vacations, but you don’t want to take a break when it comes to SEO. SEO is an ever-evolving craft. It is growing at breakneck speed, and businesses must keep up with new trends if they do not want to be left behind. Google continues to update its...
Tips to Optimize for Your Target Keywords
SEO is often confusing and does not always work the way you want or expect it to. In many cases, Google will rank your page based on keywords that are different from those you directly target. To ensure that the focus is on the keywords of your choosing, you need be...
Types of SEO Content to Increase Rankings
Continuously adding fresh content to your website helps it remain high on the SEO ranking ladder. To stay at the top, it’s important to keep generating informative content and indexable assets. However, we no longer live in a time when a few simple paragraphs are...
Using Search Data for SEO Marketing Research
Search is more than a direct marketing channel. A search engine may be classified as an intentions database. Data released by search engines can be critical for market research and planning. Mapping search demands in your market will lead to an understanding of how...
8 Reasons Why a Website Doesn’t Get Traffic [infographic]
A website is not getting enough traffic because of different reasons. First, your site is not indexed, your content is not what people are looking for or you didn’t optimize the images. Also, if you didn’t put keywords in the headlines, it won’t help the ranking of...