SEO Tips

Some people claim that SEO is dead, but that is not the case. Its thrust has drastically changed, however. It has gone from being a marketing strategy to a branding play. Organic search engine optimization is very much alive, and it is worth investing in if you seek...

Businesses big and small can focus their efforts on promoting their brands with each new special occasion. This Halloween, companies will try their best to capitalize on the excitement of the holiday to sell more of their products. Though the mood is scary as...

Good articles that are not seen in search engines such as Google, Yahoo and Bing will not benefit your company. You need to ensure that whatever you have written such as in your blogsite should be shared, clicked and even commented by users. You can do that by...

A homepage is usually the most important part of a website. Visitors may find their way to your site through direct pages or paid targeting, but the home page usually gets around 50% of the traffic otherwise. The design of the homepage is critical to a website. It can...

Marketers must balance evergreen and real-time content to provide website visitors with important information that will accelerate website traffic, generates leads, and deliver revenue. In the past few years, marketers have focused on creating evergreen content;...

Love it or hate it, link building is one of the most effective strategies for increasing online exposure. But like many other practices, link building has been associated with a number of myths. Here’s a look at a few of the prevailing myths: Myth # 1: You will be...

Keeping up with your customers no longer needs face-to-face communication! Everybody’s going online and you should too. The virtual world is the new market. Be seen everywhere and be a click away from your patrons. Get ready with your internet marketing strategies. To...

Writing meaningful content requires a lot of time and effort. You could, of course, take the easy path and write anything to fill space on the web page. If you choose the latter, however, you will be wasting time on content that yields few results. Content should be...

Content marketing focuses on the creation and distribution of valuable and relevant content to attract and retain your defined audience, with the end goal of driving them to take action. Some SEO specialists write content and decide later how to optimize it to...

September is designated as Self-Improvement Month. The observance reminds people that they can always make themselves better in many aspects of their life—including their personal relationships, education, career, and more. I encourage business and website owners to...

Brick-and-mortar businesses, such as retail stores, invest a lot of money, time, and effort into making changes to their storefronts to match each season of the year. In the same light, businesses must invest in renovating their websites to suit different times of the...

In online business, one of the most important skills you need to learn is SEO skills because this is the only way to get into the highest rank. Learn how to improve your permalinks, page titles, meta descriptions and URLs through on-page SEO management. This will help...

SEO cannot be ignored. If you are not willing to invest resources into improving your SEO, you will lose out on a prime marketing opportunity. If you don’t think you can personally manage your website’s SEO, it is a good idea to hire an SEO agency, but your job...

Evergreen content is a favorite tool among blogging and content marketing experts. In the blogging and content marketing world, evergreen content refers to the posts or articles on your blog that have lasting relevance to your audience, as differentiated from topics...