SEO Tips
and internet marketing news
New Year, New SEO Strategy
As we begin another year, businesses must continue to fine-tune their SEO techniques and strategies in order to enhance financial growth. Most companies have taken their businesses online, but just having an Internet presence won’t give you a leg up anymore. Online...
Google Launches SEO Snippets for Better Communication with Webmasters
Google recently announced a new series on its YouTube channel, further populating its broad range of resources to help people improve their websites and better understand Google's practices. The series, titled SEO Snippets, features the Google team answering questions...
Happy New Year from SEO National
As 2017 winds down, SEO National reflects on a successful year of partnerships and new clients. It was a productive year that saw the addition of many outstanding new customers, including Burt Brothers Tire and Service, Ramos Law Firm, WishingUWell, Gold Plating...
Whitehouse.gov Switches Website CMS to WordPress
Whitehouse.gov, the official website of the White House and topics on the United States' economy, national security, budget, immigration, and healthcare has migrated to a new Content Management System. Whitehouse.gov moving their CMS to Wordpress is a big move. ...
SEO for the Holidays
Online retailers get busier during the holiday season as they gear up for more traffic and higher conversion rates. Many retailers prepare their search engine optimization strategies well ahead of the holiday season rush, and so should you. While there is an...
Winter Season: SEO Strategies
Because searchers’ queries change depending on the time of the year, it’s important to adapt your SEO strategies to fit the demands of the season. Online retailers and their SEO companies should aim to fit their keywords to the holiday season. Your keywords should be...
Biggest Mistakes when SEO Auditing a Website
Among the biggest mistakes users make when auditing a website is not paying attention to the small details. It is true that a 404 page here and there won't make or break a website's success, nor will an empty meta description, but all of the small things add up. While...
Basic SEO Tips for Beginners [infographic]
Search engine optimization could be a wonder for some. Getting on top of Google seems so hard at first given millions of websites are available online. For a first timer like you, this infographic will help you the most because it will give you tips that can be easily...
Get Noticed Over Thanksgiving Weekend
Thanksgiving is busy. Like, busy-busy. If you’re hosting the annual feast, you’ll need to prepare your home for guests and cook up a storm. Even if you’re a guest at someone else’s house, you may be contributing sides or desserts that will keep you occupied in the...
3 Reasons Why Businesses Should Invest In Search Engine Optimization
Some people claim that SEO is dead, but that is not the case. Its thrust has drastically changed, however. It has gone from being a marketing strategy to a branding play. Organic search engine optimization is very much alive, and it is worth investing in if you seek...
Scary SEO Mistakes
Businesses big and small can focus their efforts on promoting their brands with each new special occasion. This Halloween, companies will try their best to capitalize on the excitement of the holiday to sell more of their products. Though the mood is scary as...
How to Write Perfect SEO-Optimized Articles [infographic]
Good articles that are not seen in search engines such as Google, Yahoo and Bing will not benefit your company. You need to ensure that whatever you have written such as in your blogsite should be shared, clicked and even commented by users. You can do that by...
How to Build a Better Homepage
A homepage is usually the most important part of a website. Visitors may find their way to your site through direct pages or paid targeting, but the home page usually gets around 50% of the traffic otherwise. The design of the homepage is critical to a website. It can...
Evergreen Content vs Real-time Content
Marketers must balance evergreen and real-time content to provide website visitors with important information that will accelerate website traffic, generates leads, and deliver revenue. In the past few years, marketers have focused on creating evergreen content;...
1-Click Checkout Effects on Conversions
Amazon's patent on 1-Click has expired, and the entire industry is about to get an uplift. Amazon filed for a patent on the now iconic 1-Click technology in 1997, and it was approved in 1999. Since then, companies have licensed the technology for their own use. Apple...